Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 00160
VM0000160Silvermember160@example.test · +601110000160 · Preferred outlet: OPLUMO Outlet 8
High ValueWeekend
Consent Status
Opted In
Points Balance
1,549
Current loyalty balance
Lifetime Spend
RM 1,937
Across 14 visits
Total Visits
14
Since 2025-09-13
Average Order Value
RM 149
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
157d
2026-05-05
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,549 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-05 · OPLUMO Outlet 8
Outlet purchase
2026-04-23 · Member activity · RM 111.75
App session
2026-04-11 · OPLUMO Outlet 8
Points credited
2026-03-30 · Member activity · RM 126.65
Win-back campaign delivered
2026-03-18 · OPLUMO Outlet 8
Outlet purchase
2026-03-06 · Member activity · RM 141.55
Points credited
2026-02-22 · OPLUMO Outlet 8
Outlet purchase
2026-02-10 · Member activity · RM 156.45