Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Aiman 15984
VM0015984Platinummember15984@example.test · +601110015984 · Preferred outlet: OPLUMO Outlet 5
High ValueWeekend
Consent Status
Opted In
Points Balance
5,058
Current loyalty balance
Lifetime Spend
RM 6,323
Across 41 visits
Total Visits
41
Since 2024-08-17
Average Order Value
RM 152
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
63d
2026-08-07
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Platinum tier
Membership & rewards
Platinum member
5,058 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-07 · OPLUMO Outlet 5
Outlet purchase
2026-07-26 · Member activity · RM 114.00
App session
2026-07-14 · OPLUMO Outlet 5
Points credited
2026-07-02 · Member activity · RM 129.20
Win-back campaign delivered
2026-06-20 · OPLUMO Outlet 5
Outlet purchase
2026-06-08 · Member activity · RM 144.40
Points credited
2026-05-27 · OPLUMO Outlet 5
Outlet purchase
2026-05-15 · Member activity · RM 159.60