Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 15981
VM0015981Silvermember15981@example.test · +601110015981 · Preferred outlet: OPLUMO Outlet 2
New JoinerHigh Value
Consent Status
Opted In
Points Balance
974
Current loyalty balance
Lifetime Spend
RM 1,218
Across 6 visits
Total Visits
6
Since 2026-03-26
Average Order Value
RM 173
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
107d
2026-06-24
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
974 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-06-24 · OPLUMO Outlet 2
Outlet purchase
2026-06-12 · Member activity · RM 129.75
App session
2026-05-31 · OPLUMO Outlet 2
Points credited
2026-05-19 · Member activity · RM 147.05
Win-back campaign delivered
2026-05-07 · OPLUMO Outlet 2
Outlet purchase
2026-04-25 · Member activity · RM 164.35
Points credited
2026-04-13 · OPLUMO Outlet 2
Outlet purchase
2026-04-01 · Member activity · RM 181.65