Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H1
Hakim 15980
VM0015980Platinummember15980@example.test · +601110015980 · Preferred outlet: OPLUMO Outlet 1
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
6,185
Current loyalty balance
Lifetime Spend
RM 7,731
Across 42 visits
Total Visits
42
Since 2024-07-29
Average Order Value
RM 162
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
64d
2026-08-06
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Platinum tier
Membership & rewards
Platinum member
6,185 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-06 · OPLUMO Outlet 1
Outlet purchase
2026-07-25 · Member activity · RM 121.50
App session
2026-07-13 · OPLUMO Outlet 1
Points credited
2026-07-01 · Member activity · RM 137.70
Win-back campaign delivered
2026-06-19 · OPLUMO Outlet 1
Outlet purchase
2026-06-07 · Member activity · RM 153.90
Points credited
2026-05-26 · OPLUMO Outlet 1
Outlet purchase
2026-05-14 · Member activity · RM 170.10