Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S1
Siti 15973
VM0015973Platinummember15973@example.test · +601110015973 · Preferred outlet: OPLUMO Outlet 11
New JoinerHigh Value
Consent Status
Opted Out
Points Balance
6,235
Current loyalty balance
Lifetime Spend
RM 7,794
Across 41 visits
Total Visits
41
Since 2024-07-16
Average Order Value
RM 164
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
95d
2026-07-06
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
6,235 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-07-06 · OPLUMO Outlet 11
Outlet purchase
2026-06-24 · Member activity · RM 123.00
App session
2026-06-12 · OPLUMO Outlet 11
Points credited
2026-05-31 · Member activity · RM 139.40
Win-back campaign delivered
2026-05-19 · OPLUMO Outlet 11
Outlet purchase
2026-05-07 · Member activity · RM 155.80
Points credited
2026-04-25 · OPLUMO Outlet 11
Outlet purchase
2026-04-13 · Member activity · RM 172.20