Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 15963
VM0015963Goldmember15963@example.test · +601110015963 · Preferred outlet: OPLUMO Outlet 1
WeekendApp User
Consent Status
Opted Out
Points Balance
2,826
Current loyalty balance
Lifetime Spend
RM 3,533
Across 29 visits
Total Visits
29
Since 2025-05-10
Average Order Value
RM 106
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
13d
2026-09-26
App Status
Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
2,826 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-26 · OPLUMO Outlet 1
Outlet purchase
2026-09-14 · Member activity · RM 79.50
App session
2026-09-02 · OPLUMO Outlet 1
Points credited
2026-08-21 · Member activity · RM 90.10
Win-back campaign delivered
2026-08-09 · OPLUMO Outlet 1
Outlet purchase
2026-07-28 · Member activity · RM 100.70
Points credited
2026-07-16 · OPLUMO Outlet 1
Outlet purchase
2026-07-04 · Member activity · RM 111.30