Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 15954
VM0015954Silvermember15954@example.test · +601110015954 · Preferred outlet: OPLUMO Outlet 9
LunchNew Joiner
Consent Status
Opted In
Points Balance
1,571
Current loyalty balance
Lifetime Spend
RM 1,964
Across 36 visits
Total Visits
36
Since 2024-11-02
Average Order Value
RM 47
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
76d
2026-07-25
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,571 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-25 · OPLUMO Outlet 9
Outlet purchase
2026-07-13 · Member activity · RM 35.25
App session
2026-07-01 · OPLUMO Outlet 9
Points credited
2026-06-19 · Member activity · RM 39.95
Win-back campaign delivered
2026-06-07 · OPLUMO Outlet 9
Outlet purchase
2026-05-26 · Member activity · RM 44.65
Points credited
2026-05-14 · OPLUMO Outlet 9
Outlet purchase
2026-05-02 · Member activity · RM 49.35