Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 15940
VM0015940Platinummember15940@example.test · +601110015940 · Preferred outlet: OPLUMO Outlet 12
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
5,469
Current loyalty balance
Lifetime Spend
RM 6,837
Across 45 visits
Total Visits
45
Since 2024-02-29
Average Order Value
RM 179
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
161d
2026-05-01
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
5,469 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-01 · OPLUMO Outlet 12
Outlet purchase
2026-04-19 · Member activity · RM 134.25
App session
2026-04-07 · OPLUMO Outlet 12
Points credited
2026-03-26 · Member activity · RM 152.15
Win-back campaign delivered
2026-03-14 · OPLUMO Outlet 12
Outlet purchase
2026-03-02 · Member activity · RM 170.05
Points credited
2026-02-18 · OPLUMO Outlet 12
Outlet purchase
2026-02-06 · Member activity · RM 187.95