Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 15933
VM0015933Membermember15933@example.test · +601110015933 · Preferred outlet: OPLUMO Outlet 5
New JoinerHigh Value
Consent Status
Opted In
Points Balance
56
Current loyalty balance
Lifetime Spend
RM 71
Across 2 visits
Total Visits
2
Since 2026-08-03
Average Order Value
RM 29
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
49d
2026-08-21
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
56 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-21 · OPLUMO Outlet 5
Outlet purchase
2026-08-09 · Member activity · RM 21.75
App session
2026-07-28 · OPLUMO Outlet 5
Points credited
2026-07-16 · Member activity · RM 24.65
Win-back campaign delivered
2026-07-04 · OPLUMO Outlet 5
Outlet purchase
2026-06-22 · Member activity · RM 27.55
Points credited
2026-06-10 · OPLUMO Outlet 5
Outlet purchase
2026-05-29 · Member activity · RM 30.45