Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 15930
VM0015930Silvermember15930@example.test · +601110015930 · Preferred outlet: OPLUMO Outlet 2
LunchNew Joiner
Consent Status
Opted In
Points Balance
1,398
Current loyalty balance
Lifetime Spend
RM 1,748
Across 18 visits
Total Visits
18
Since 2025-08-16
Average Order Value
RM 88
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
113d
2026-06-18
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,398 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-06-18 · OPLUMO Outlet 2
Outlet purchase
2026-06-06 · Member activity · RM 66.00
App session
2026-05-25 · OPLUMO Outlet 2
Points credited
2026-05-13 · Member activity · RM 74.80
Win-back campaign delivered
2026-05-01 · OPLUMO Outlet 2
Outlet purchase
2026-04-19 · Member activity · RM 83.60
Points credited
2026-04-07 · OPLUMO Outlet 2
Outlet purchase
2026-03-26 · Member activity · RM 92.40