Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 15928
VM0015928Membermember15928@example.test · +601110015928 · Preferred outlet: OPLUMO Outlet 17
High ValueWeekend
Consent Status
Opted In
Points Balance
324
Current loyalty balance
Lifetime Spend
RM 405
Across 3 visits
Total Visits
3
Since 2026-03-23
Average Order Value
RM 113
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
164d
2026-04-28
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
324 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-28 · OPLUMO Outlet 17
Outlet purchase
2026-04-16 · Member activity · RM 84.75
App session
2026-04-04 · OPLUMO Outlet 17
Points credited
2026-03-23 · Member activity · RM 96.05
Win-back campaign delivered
2026-03-11 · OPLUMO Outlet 17
Outlet purchase
2026-02-27 · Member activity · RM 107.35
Points credited
2026-02-15 · OPLUMO Outlet 17
Outlet purchase
2026-02-03 · Member activity · RM 118.65