Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 15915
VM0015915Membermember15915@example.test · +601110015915 · Preferred outlet: OPLUMO Outlet 4
WeekendApp User
Consent Status
Opted In
Points Balance
959
Current loyalty balance
Lifetime Spend
RM 1,199
Across 10 visits
Total Visits
10
Since 2026-04-18
Average Order Value
RM 106
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
12d
2026-09-27
App Status
Installed
OPLUMO App relationship
Member Status
Active
Member tier
Membership & rewards
Member member
959 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-27 · OPLUMO Outlet 4
Outlet purchase
2026-09-15 · Member activity · RM 79.50
App session
2026-09-03 · OPLUMO Outlet 4
Points credited
2026-08-22 · Member activity · RM 90.10
Win-back campaign delivered
2026-08-10 · OPLUMO Outlet 4
Outlet purchase
2026-07-29 · Member activity · RM 100.70
Points credited
2026-07-17 · OPLUMO Outlet 4
Outlet purchase
2026-07-05 · Member activity · RM 111.30