Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 15894
VM0015894Silvermember15894@example.test · +601110015894 · Preferred outlet: OPLUMO Outlet 17
App UserFamily
Consent Status
Opted In
Points Balance
1,401
Current loyalty balance
Lifetime Spend
RM 1,751
Across 16 visits
Total Visits
16
Since 2025-10-20
Average Order Value
RM 94
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
84d
2026-07-17
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,401 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-17 · OPLUMO Outlet 17
Outlet purchase
2026-07-05 · Member activity · RM 70.50
App session
2026-06-23 · OPLUMO Outlet 17
Points credited
2026-06-11 · Member activity · RM 79.90
Win-back campaign delivered
2026-05-30 · OPLUMO Outlet 17
Outlet purchase
2026-05-18 · Member activity · RM 89.30
Points credited
2026-05-06 · OPLUMO Outlet 17
Outlet purchase
2026-04-24 · Member activity · RM 98.70