Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 15885
VM0015885Silvermember15885@example.test · +601110015885 · Preferred outlet: OPLUMO Outlet 8
New JoinerHigh Value
Consent Status
Opted In
Points Balance
2,260
Current loyalty balance
Lifetime Spend
RM 2,825
Across 32 visits
Total Visits
32
Since 2024-10-15
Average Order Value
RM 76
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
166d
2026-04-26
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,260 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-04-26 · OPLUMO Outlet 8
Outlet purchase
2026-04-14 · Member activity · RM 57.00
App session
2026-04-02 · OPLUMO Outlet 8
Points credited
2026-03-21 · Member activity · RM 64.60
Win-back campaign delivered
2026-03-09 · OPLUMO Outlet 8
Outlet purchase
2026-02-25 · Member activity · RM 72.20
Points credited
2026-02-13 · OPLUMO Outlet 8
Outlet purchase
2026-02-01 · Member activity · RM 79.80