Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 15843
VM0015843Goldmember15843@example.test · +601110015843 · Preferred outlet: OPLUMO Outlet 17
WeekendApp User
Consent Status
Opted In
Points Balance
3,726
Current loyalty balance
Lifetime Spend
RM 4,658
Across 29 visits
Total Visits
29
Since 2025-04-30
Average Order Value
RM 140
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
23d
2026-09-16
App Status
Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
3,726 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-16 · OPLUMO Outlet 17
Outlet purchase
2026-09-04 · Member activity · RM 105.00
App session
2026-08-23 · OPLUMO Outlet 17
Points credited
2026-08-11 · Member activity · RM 119.00
Win-back campaign delivered
2026-07-30 · OPLUMO Outlet 17
Outlet purchase
2026-07-18 · Member activity · RM 133.00
Points credited
2026-07-06 · OPLUMO Outlet 17
Outlet purchase
2026-06-24 · Member activity · RM 147.00