Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 15830
VM0015830Silvermember15830@example.test · +601110015830 · Preferred outlet: OPLUMO Outlet 4
App UserFamily
Consent Status
Opted In
Points Balance
2,357
Current loyalty balance
Lifetime Spend
RM 2,947
Across 25 visits
Total Visits
25
Since 2025-02-26
Average Order Value
RM 142
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
158d
2026-05-04
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,357 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-04 · OPLUMO Outlet 4
Outlet purchase
2026-04-22 · Member activity · RM 106.50
App session
2026-04-10 · OPLUMO Outlet 4
Points credited
2026-03-29 · Member activity · RM 120.70
Win-back campaign delivered
2026-03-17 · OPLUMO Outlet 4
Outlet purchase
2026-03-05 · Member activity · RM 134.90
Points credited
2026-02-21 · OPLUMO Outlet 4
Outlet purchase
2026-02-09 · Member activity · RM 149.10