Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 15825
VM0015825Silvermember15825@example.test · +601110015825 · Preferred outlet: OPLUMO Outlet 16
FamilyDelivery
Consent Status
Opted Out
Points Balance
2,060
Current loyalty balance
Lifetime Spend
RM 2,576
Across 29 visits
Total Visits
29
Since 2025-02-28
Average Order Value
RM 82
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
84d
2026-07-17
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
2,060 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-17 · OPLUMO Outlet 16
Outlet purchase
2026-07-05 · Member activity · RM 61.50
App session
2026-06-23 · OPLUMO Outlet 16
Points credited
2026-06-11 · Member activity · RM 69.70
Win-back campaign delivered
2026-05-30 · OPLUMO Outlet 16
Outlet purchase
2026-05-18 · Member activity · RM 77.90
Points credited
2026-05-06 · OPLUMO Outlet 16
Outlet purchase
2026-04-24 · Member activity · RM 86.10