Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 15807
VM0015807Goldmember15807@example.test · +601110015807 · Preferred outlet: OPLUMO Outlet 15
Birthday SoonLunch
Consent Status
Opted Out
Points Balance
2,627
Current loyalty balance
Lifetime Spend
RM 3,284
Across 23 visits
Total Visits
23
Since 2025-03-30
Average Order Value
RM 176
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
162d
2026-04-30
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,627 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-04-30 · OPLUMO Outlet 15
Outlet purchase
2026-04-18 · Member activity · RM 132.00
App session
2026-04-06 · OPLUMO Outlet 15
Points credited
2026-03-25 · Member activity · RM 149.60
Win-back campaign delivered
2026-03-13 · OPLUMO Outlet 15
Outlet purchase
2026-03-01 · Member activity · RM 167.20
Points credited
2026-02-17 · OPLUMO Outlet 15
Outlet purchase
2026-02-05 · Member activity · RM 184.80