Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 15794
VM0015794Platinummember15794@example.test · +601110015794 · Preferred outlet: OPLUMO Outlet 2
LunchNew Joiner
Consent Status
Opted In
Points Balance
6,089
Current loyalty balance
Lifetime Spend
RM 7,612
Across 40 visits
Total Visits
40
Since 2024-09-17
Average Order Value
RM 169
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
50d
2026-08-20
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Platinum tier
Membership & rewards
Platinum member
6,089 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-20 · OPLUMO Outlet 2
Outlet purchase
2026-08-08 · Member activity · RM 126.75
App session
2026-07-27 · OPLUMO Outlet 2
Points credited
2026-07-15 · Member activity · RM 143.65
Win-back campaign delivered
2026-07-03 · OPLUMO Outlet 2
Outlet purchase
2026-06-21 · Member activity · RM 160.55
Points credited
2026-06-09 · OPLUMO Outlet 2
Outlet purchase
2026-05-28 · Member activity · RM 177.45