Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 15746
VM0015746Silvermember15746@example.test · +601110015746 · Preferred outlet: OPLUMO Outlet 5
LunchNew Joiner
Consent Status
Opted In
Points Balance
2,338
Current loyalty balance
Lifetime Spend
RM 2,924
Across 44 visits
Total Visits
44
Since 2024-07-01
Average Order Value
RM 82
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
56d
2026-08-14
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
2,338 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-14 · OPLUMO Outlet 5
Outlet purchase
2026-08-02 · Member activity · RM 61.50
App session
2026-07-21 · OPLUMO Outlet 5
Points credited
2026-07-09 · Member activity · RM 69.70
Win-back campaign delivered
2026-06-27 · OPLUMO Outlet 5
Outlet purchase
2026-06-15 · Member activity · RM 77.90
Points credited
2026-06-03 · OPLUMO Outlet 5
Outlet purchase
2026-05-22 · Member activity · RM 86.10