Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K1
Kavitha 15725
VM0015725Silvermember15725@example.test · +601110015725 · Preferred outlet: OPLUMO Outlet 1
New JoinerHigh Value
Consent Status
Opted In
Points Balance
1,850
Current loyalty balance
Lifetime Spend
RM 2,313
Across 41 visits
Total Visits
41
Since 2024-06-22
Average Order Value
RM 63
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
119d
2026-06-12
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,850 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-12 · OPLUMO Outlet 1
Outlet purchase
2026-05-31 · Member activity · RM 47.25
App session
2026-05-19 · OPLUMO Outlet 1
Points credited
2026-05-07 · Member activity · RM 53.55
Win-back campaign delivered
2026-04-25 · OPLUMO Outlet 1
Outlet purchase
2026-04-13 · Member activity · RM 59.85
Points credited
2026-04-01 · OPLUMO Outlet 1
Outlet purchase
2026-03-20 · Member activity · RM 66.15