Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 15699
VM0015699Platinummember15699@example.test · +601110015699 · Preferred outlet: OPLUMO Outlet 9
WeekendApp User
Consent Status
Opted Out
Points Balance
6,245
Current loyalty balance
Lifetime Spend
RM 7,807
Across 44 visits
Total Visits
44
Since 2024-04-11
Average Order Value
RM 179
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
137d
2026-05-25
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
6,245 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-05-25 · OPLUMO Outlet 9
Outlet purchase
2026-05-13 · Member activity · RM 134.25
App session
2026-05-01 · OPLUMO Outlet 9
Points credited
2026-04-19 · Member activity · RM 152.15
Win-back campaign delivered
2026-04-07 · OPLUMO Outlet 9
Outlet purchase
2026-03-26 · Member activity · RM 170.05
Points credited
2026-03-14 · OPLUMO Outlet 9
Outlet purchase
2026-03-02 · Member activity · RM 187.95