Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 15650
VM0015650Membermember15650@example.test · +601110015650 · Preferred outlet: OPLUMO Outlet 11
LunchNew Joiner
Consent Status
Opted Out
Points Balance
746
Current loyalty balance
Lifetime Spend
RM 933
Across 10 visits
Total Visits
10
Since 2025-11-28
Average Order Value
RM 115
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
153d
2026-05-09
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
746 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-09 · OPLUMO Outlet 11
Outlet purchase
2026-04-27 · Member activity · RM 86.25
App session
2026-04-15 · OPLUMO Outlet 11
Points credited
2026-04-03 · Member activity · RM 97.75
Win-back campaign delivered
2026-03-22 · OPLUMO Outlet 11
Outlet purchase
2026-03-10 · Member activity · RM 109.25
Points credited
2026-02-26 · OPLUMO Outlet 11
Outlet purchase
2026-02-14 · Member activity · RM 120.75