Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M1
Michelle 15611
VM0015611Silvermember15611@example.test · +601110015611 · Preferred outlet: OPLUMO Outlet 6
WeekendApp User
Consent Status
Opted In
Points Balance
1,281
Current loyalty balance
Lifetime Spend
RM 1,602
Across 17 visits
Total Visits
17
Since 2025-12-20
Average Order Value
RM 119
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
5d
2026-10-04
App Status
Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,281 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-10-04 · OPLUMO Outlet 6
Outlet purchase
2026-09-22 · Member activity · RM 89.25
App session
2026-09-10 · OPLUMO Outlet 6
Points credited
2026-08-29 · Member activity · RM 101.15
Win-back campaign delivered
2026-08-17 · OPLUMO Outlet 6
Outlet purchase
2026-08-05 · Member activity · RM 113.05
Points credited
2026-07-24 · OPLUMO Outlet 6
Outlet purchase
2026-07-12 · Member activity · RM 124.95