Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M1
Michelle 15575
VM0015575Silvermember15575@example.test · +601110015575 · Preferred outlet: OPLUMO Outlet 4
Birthday SoonLunch
Consent Status
Opted In
Points Balance
1,154
Current loyalty balance
Lifetime Spend
RM 1,443
Across 37 visits
Total Visits
37
Since 2024-12-17
Average Order Value
RM 35
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
13d
2026-09-26
App Status
Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,154 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-26 · OPLUMO Outlet 4
Outlet purchase
2026-09-14 · Member activity · RM 26.25
App session
2026-09-02 · OPLUMO Outlet 4
Points credited
2026-08-21 · Member activity · RM 29.75
Win-back campaign delivered
2026-08-09 · OPLUMO Outlet 4
Outlet purchase
2026-07-28 · Member activity · RM 33.25
Points credited
2026-07-16 · OPLUMO Outlet 4
Outlet purchase
2026-07-04 · Member activity · RM 36.75