Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 15531
VM0015531Membermember15531@example.test · +601110015531 · Preferred outlet: OPLUMO Outlet 11
WeekendApp User
Consent Status
Opted Out
Points Balance
68
Current loyalty balance
Lifetime Spend
RM 85
Across 1 visits
Total Visits
1
Since 2026-04-18
Average Order Value
RM 107
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
156d
2026-05-06
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
68 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-05-06 · OPLUMO Outlet 11
Outlet purchase
2026-04-24 · Member activity · RM 80.25
App session
2026-04-12 · OPLUMO Outlet 11
Points credited
2026-03-31 · Member activity · RM 90.95
Win-back campaign delivered
2026-03-19 · OPLUMO Outlet 11
Outlet purchase
2026-03-07 · Member activity · RM 101.65
Points credited
2026-02-23 · OPLUMO Outlet 11
Outlet purchase
2026-02-11 · Member activity · RM 112.35