Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 15525
VM0015525Goldmember15525@example.test · +601110015525 · Preferred outlet: OPLUMO Outlet 5
New JoinerHigh Value
Consent Status
Opted In
Points Balance
4,315
Current loyalty balance
Lifetime Spend
RM 5,394
Across 41 visits
Total Visits
41
Since 2024-07-20
Average Order Value
RM 150
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
91d
2026-07-10
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
4,315 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-07-10 · OPLUMO Outlet 5
Outlet purchase
2026-06-28 · Member activity · RM 112.50
App session
2026-06-16 · OPLUMO Outlet 5
Points credited
2026-06-04 · Member activity · RM 127.50
Win-back campaign delivered
2026-05-23 · OPLUMO Outlet 5
Outlet purchase
2026-05-11 · Member activity · RM 142.50
Points credited
2026-04-29 · OPLUMO Outlet 5
Outlet purchase
2026-04-17 · Member activity · RM 157.50