Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H1
Hakim 15500
VM0015500Platinummember15500@example.test · +601110015500 · Preferred outlet: OPLUMO Outlet 14
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
5,744
Current loyalty balance
Lifetime Spend
RM 7,180
Across 44 visits
Total Visits
44
Since 2024-03-11
Average Order Value
RM 175
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
168d
2026-04-24
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
5,744 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-24 · OPLUMO Outlet 14
Outlet purchase
2026-04-12 · Member activity · RM 131.25
App session
2026-03-31 · OPLUMO Outlet 14
Points credited
2026-03-19 · Member activity · RM 148.75
Win-back campaign delivered
2026-03-07 · OPLUMO Outlet 14
Outlet purchase
2026-02-23 · Member activity · RM 166.25
Points credited
2026-02-11 · OPLUMO Outlet 14
Outlet purchase
2026-01-30 · Member activity · RM 183.75