Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 01550
VM0001550Silvermember1550@example.test · +601110001550 · Preferred outlet: OPLUMO Outlet 4
App UserFamily
Consent Status
Opted In
Points Balance
1,873
Current loyalty balance
Lifetime Spend
RM 2,342
Across 26 visits
Total Visits
26
Since 2025-02-24
Average Order Value
RM 81
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
142d
2026-05-20
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,873 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-20 · OPLUMO Outlet 4
Outlet purchase
2026-05-08 · Member activity · RM 60.75
App session
2026-04-26 · OPLUMO Outlet 4
Points credited
2026-04-14 · Member activity · RM 68.85
Win-back campaign delivered
2026-04-02 · OPLUMO Outlet 4
Outlet purchase
2026-03-21 · Member activity · RM 76.95
Points credited
2026-03-09 · OPLUMO Outlet 4
Outlet purchase
2026-02-25 · Member activity · RM 85.05