Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K1
Kavitha 15497
VM0015497Silvermember15497@example.test · +601110015497 · Preferred outlet: OPLUMO Outlet 11
FamilyDelivery
Consent Status
Opted In
Points Balance
2,213
Current loyalty balance
Lifetime Spend
RM 2,767
Across 21 visits
Total Visits
21
Since 2025-07-15
Average Order Value
RM 127
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
91d
2026-07-10
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,213 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-07-10 · OPLUMO Outlet 11
Outlet purchase
2026-06-28 · Member activity · RM 95.25
App session
2026-06-16 · OPLUMO Outlet 11
Points credited
2026-06-04 · Member activity · RM 107.95
Win-back campaign delivered
2026-05-23 · OPLUMO Outlet 11
Outlet purchase
2026-05-11 · Member activity · RM 120.65
Points credited
2026-04-29 · OPLUMO Outlet 11
Outlet purchase
2026-04-17 · Member activity · RM 133.35