Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 15465
VM0015465Silvermember15465@example.test · +601110015465 · Preferred outlet: OPLUMO Outlet 13
FamilyDelivery
Consent Status
Opted Out
Points Balance
1,920
Current loyalty balance
Lifetime Spend
RM 2,400
Across 44 visits
Total Visits
44
Since 2024-06-05
Average Order Value
RM 55
Member AOV
Preferred Outlet
OPLUMO Outlet 13
Most visited location
Last Visit
82d
2026-07-19
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,920 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-19 · OPLUMO Outlet 13
Outlet purchase
2026-07-07 · Member activity · RM 41.25
App session
2026-06-25 · OPLUMO Outlet 13
Points credited
2026-06-13 · Member activity · RM 46.75
Win-back campaign delivered
2026-06-01 · OPLUMO Outlet 13
Outlet purchase
2026-05-20 · Member activity · RM 52.25
Points credited
2026-05-08 · OPLUMO Outlet 13
Outlet purchase
2026-04-26 · Member activity · RM 57.75