Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 15460
VM0015460Goldmember15460@example.test · +601110015460 · Preferred outlet: OPLUMO Outlet 8
DeliveryBirthday Soon
Consent Status
Opted Out
Points Balance
2,555
Current loyalty balance
Lifetime Spend
RM 3,195
Across 35 visits
Total Visits
35
Since 2024-09-30
Average Order Value
RM 87
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
127d
2026-06-04
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,555 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-04 · OPLUMO Outlet 8
Outlet purchase
2026-05-23 · Member activity · RM 65.25
App session
2026-05-11 · OPLUMO Outlet 8
Points credited
2026-04-29 · Member activity · RM 73.95
Win-back campaign delivered
2026-04-17 · OPLUMO Outlet 8
Outlet purchase
2026-04-05 · Member activity · RM 82.65
Points credited
2026-03-24 · OPLUMO Outlet 8
Outlet purchase
2026-03-12 · Member activity · RM 91.35