Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 15438
VM0015438Goldmember15438@example.test · +601110015438 · Preferred outlet: OPLUMO Outlet 3
App UserFamily
Consent Status
Opted In
Points Balance
2,820
Current loyalty balance
Lifetime Spend
RM 3,526
Across 20 visits
Total Visits
20
Since 2025-08-22
Average Order Value
RM 156
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
71d
2026-07-30
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,820 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-30 · OPLUMO Outlet 3
Outlet purchase
2026-07-18 · Member activity · RM 117.00
App session
2026-07-06 · OPLUMO Outlet 3
Points credited
2026-06-24 · Member activity · RM 132.60
Win-back campaign delivered
2026-06-12 · OPLUMO Outlet 3
Outlet purchase
2026-05-31 · Member activity · RM 148.20
Points credited
2026-05-19 · OPLUMO Outlet 3
Outlet purchase
2026-05-07 · Member activity · RM 163.80