Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K1
Kavitha 15401
VM0015401Membermember15401@example.test · +601110015401 · Preferred outlet: OPLUMO Outlet 17
FamilyDelivery
Consent Status
Opted Out
Points Balance
955
Current loyalty balance
Lifetime Spend
RM 1,195
Across 39 visits
Total Visits
39
Since 2024-06-16
Average Order Value
RM 34
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
161d
2026-05-01
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
955 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-01 · OPLUMO Outlet 17
Outlet purchase
2026-04-19 · Member activity · RM 25.50
App session
2026-04-07 · OPLUMO Outlet 17
Points credited
2026-03-26 · Member activity · RM 28.90
Win-back campaign delivered
2026-03-14 · OPLUMO Outlet 17
Outlet purchase
2026-03-02 · Member activity · RM 32.30
Points credited
2026-02-18 · OPLUMO Outlet 17
Outlet purchase
2026-02-06 · Member activity · RM 35.70