Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 15400
VM0015400Silvermember15400@example.test · +601110015400 · Preferred outlet: OPLUMO Outlet 16
High ValueWeekend
Consent Status
Opted In
Points Balance
1,659
Current loyalty balance
Lifetime Spend
RM 2,074
Across 39 visits
Total Visits
39
Since 2024-06-26
Average Order Value
RM 50
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
151d
2026-05-11
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,659 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-11 · OPLUMO Outlet 16
Outlet purchase
2026-04-29 · Member activity · RM 37.50
App session
2026-04-17 · OPLUMO Outlet 16
Points credited
2026-04-05 · Member activity · RM 42.50
Win-back campaign delivered
2026-03-24 · OPLUMO Outlet 16
Outlet purchase
2026-03-12 · Member activity · RM 47.50
Points credited
2026-02-28 · OPLUMO Outlet 16
Outlet purchase
2026-02-16 · Member activity · RM 52.50