Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 15398
VM0015398Platinummember15398@example.test · +601110015398 · Preferred outlet: OPLUMO Outlet 14
App UserFamily
Consent Status
Opted In
Points Balance
5,552
Current loyalty balance
Lifetime Spend
RM 6,940
Across 40 visits
Total Visits
40
Since 2024-09-30
Average Order Value
RM 161
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
37d
2026-09-02
App Status
Installed
OPLUMO App relationship
Member Status
Active
Platinum tier
Membership & rewards
Platinum member
5,552 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-02 · OPLUMO Outlet 14
Outlet purchase
2026-08-21 · Member activity · RM 120.75
App session
2026-08-09 · OPLUMO Outlet 14
Points credited
2026-07-28 · Member activity · RM 136.85
Win-back campaign delivered
2026-07-16 · OPLUMO Outlet 14
Outlet purchase
2026-07-04 · Member activity · RM 152.95
Points credited
2026-06-22 · OPLUMO Outlet 14
Outlet purchase
2026-06-10 · Member activity · RM 169.05