Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 15390
VM0015390Goldmember15390@example.test · +601110015390 · Preferred outlet: OPLUMO Outlet 6
App UserFamily
Consent Status
Opted Out
Points Balance
4,310
Current loyalty balance
Lifetime Spend
RM 5,389
Across 44 visits
Total Visits
44
Since 2024-07-03
Average Order Value
RM 157
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
54d
2026-08-16
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
4,310 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-16 · OPLUMO Outlet 6
Outlet purchase
2026-08-04 · Member activity · RM 117.75
App session
2026-07-23 · OPLUMO Outlet 6
Points credited
2026-07-11 · Member activity · RM 133.45
Win-back campaign delivered
2026-06-29 · OPLUMO Outlet 6
Outlet purchase
2026-06-17 · Member activity · RM 149.15
Points credited
2026-06-05 · OPLUMO Outlet 6
Outlet purchase
2026-05-24 · Member activity · RM 164.85