Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 15342
VM0015342Goldmember15342@example.test · +601110015342 · Preferred outlet: OPLUMO Outlet 9
App UserFamily
Consent Status
Opted In
Points Balance
2,605
Current loyalty balance
Lifetime Spend
RM 3,257
Across 23 visits
Total Visits
23
Since 2025-07-21
Average Order Value
RM 146
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
49d
2026-08-21
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,605 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-21 · OPLUMO Outlet 9
Outlet purchase
2026-08-09 · Member activity · RM 109.50
App session
2026-07-28 · OPLUMO Outlet 9
Points credited
2026-07-16 · Member activity · RM 124.10
Win-back campaign delivered
2026-07-04 · OPLUMO Outlet 9
Outlet purchase
2026-06-22 · Member activity · RM 138.70
Points credited
2026-06-10 · OPLUMO Outlet 9
Outlet purchase
2026-05-29 · Member activity · RM 153.30