Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 15340
VM0015340Membermember15340@example.test · +601110015340 · Preferred outlet: OPLUMO Outlet 7
DeliveryBirthday Soon
Consent Status
Opted Out
Points Balance
540
Current loyalty balance
Lifetime Spend
RM 675
Across 26 visits
Total Visits
26
Since 2025-03-16
Average Order Value
RM 25
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
122d
2026-06-09
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
540 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-09 · OPLUMO Outlet 7
Outlet purchase
2026-05-28 · Member activity · RM 18.75
App session
2026-05-16 · OPLUMO Outlet 7
Points credited
2026-05-04 · Member activity · RM 21.25
Win-back campaign delivered
2026-04-22 · OPLUMO Outlet 7
Outlet purchase
2026-04-10 · Member activity · RM 23.75
Points credited
2026-03-29 · OPLUMO Outlet 7
Outlet purchase
2026-03-17 · Member activity · RM 26.25