Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S1
Siti 15325
VM0015325Platinummember15325@example.test · +601110015325 · Preferred outlet: OPLUMO Outlet 9
New JoinerHigh Value
Consent Status
Opted In
Points Balance
5,573
Current loyalty balance
Lifetime Spend
RM 6,967
Across 43 visits
Total Visits
43
Since 2024-07-21
Average Order Value
RM 160
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
54d
2026-08-16
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Platinum tier
Membership & rewards
Platinum member
5,573 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-16 · OPLUMO Outlet 9
Outlet purchase
2026-08-04 · Member activity · RM 120.00
App session
2026-07-23 · OPLUMO Outlet 9
Points credited
2026-07-11 · Member activity · RM 136.00
Win-back campaign delivered
2026-06-29 · OPLUMO Outlet 9
Outlet purchase
2026-06-17 · Member activity · RM 152.00
Points credited
2026-06-05 · OPLUMO Outlet 9
Outlet purchase
2026-05-24 · Member activity · RM 168.00