Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H1
Hakim 15320
VM0015320Membermember15320@example.test · +601110015320 · Preferred outlet: OPLUMO Outlet 4
High ValueWeekend
Consent Status
Opted In
Points Balance
598
Current loyalty balance
Lifetime Spend
RM 749
Across 11 visits
Total Visits
11
Since 2025-11-24
Average Order Value
RM 68
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
139d
2026-05-23
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
598 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-23 · OPLUMO Outlet 4
Outlet purchase
2026-05-11 · Member activity · RM 51.00
App session
2026-04-29 · OPLUMO Outlet 4
Points credited
2026-04-17 · Member activity · RM 57.80
Win-back campaign delivered
2026-04-05 · OPLUMO Outlet 4
Outlet purchase
2026-03-24 · Member activity · RM 64.60
Points credited
2026-03-12 · OPLUMO Outlet 4
Outlet purchase
2026-02-28 · Member activity · RM 71.40