Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 15314
VM0015314Silvermember15314@example.test · +601110015314 · Preferred outlet: OPLUMO Outlet 15
LunchNew Joiner
Consent Status
Opted In
Points Balance
1,128
Current loyalty balance
Lifetime Spend
RM 1,410
Across 7 visits
Total Visits
7
Since 2026-03-21
Average Order Value
RM 170
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
94d
2026-07-07
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,128 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-07-07 · OPLUMO Outlet 15
Outlet purchase
2026-06-25 · Member activity · RM 127.50
App session
2026-06-13 · OPLUMO Outlet 15
Points credited
2026-06-01 · Member activity · RM 144.50
Win-back campaign delivered
2026-05-20 · OPLUMO Outlet 15
Outlet purchase
2026-05-08 · Member activity · RM 161.50
Points credited
2026-04-26 · OPLUMO Outlet 15
Outlet purchase
2026-04-14 · Member activity · RM 178.50