Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 15278
VM0015278Membermember15278@example.test · +601110015278 · Preferred outlet: OPLUMO Outlet 13
App UserFamily
Consent Status
Opted In
Points Balance
342
Current loyalty balance
Lifetime Spend
RM 428
Across 16 visits
Total Visits
16
Since 2025-08-02
Average Order Value
RM 26
Member AOV
Preferred Outlet
OPLUMO Outlet 13
Most visited location
Last Visit
163d
2026-04-29
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
342 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-29 · OPLUMO Outlet 13
Outlet purchase
2026-04-17 · Member activity · RM 19.50
App session
2026-04-05 · OPLUMO Outlet 13
Points credited
2026-03-24 · Member activity · RM 22.10
Win-back campaign delivered
2026-03-12 · OPLUMO Outlet 13
Outlet purchase
2026-02-28 · Member activity · RM 24.70
Points credited
2026-02-16 · OPLUMO Outlet 13
Outlet purchase
2026-02-04 · Member activity · RM 27.30