Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 15266
VM0015266Silvermember15266@example.test · +601110015266 · Preferred outlet: OPLUMO Outlet 1
LunchNew Joiner
Consent Status
Opted In
Points Balance
1,097
Current loyalty balance
Lifetime Spend
RM 1,372
Across 20 visits
Total Visits
20
Since 2025-08-31
Average Order Value
RM 83
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
62d
2026-08-08
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,097 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-08 · OPLUMO Outlet 1
Outlet purchase
2026-07-27 · Member activity · RM 62.25
App session
2026-07-15 · OPLUMO Outlet 1
Points credited
2026-07-03 · Member activity · RM 70.55
Win-back campaign delivered
2026-06-21 · OPLUMO Outlet 1
Outlet purchase
2026-06-09 · Member activity · RM 78.85
Points credited
2026-05-28 · OPLUMO Outlet 1
Outlet purchase
2026-05-16 · Member activity · RM 87.15