Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 15255
VM0015255Membermember15255@example.test · +601110015255 · Preferred outlet: OPLUMO Outlet 7
Birthday SoonLunch
Consent Status
Opted In
Points Balance
423
Current loyalty balance
Lifetime Spend
RM 529
Across 6 visits
Total Visits
6
Since 2026-06-14
Average Order Value
RM 94
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
27d
2026-09-12
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Member tier
Membership & rewards
Member member
423 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-12 · OPLUMO Outlet 7
Outlet purchase
2026-08-31 · Member activity · RM 70.50
App session
2026-08-19 · OPLUMO Outlet 7
Points credited
2026-08-07 · Member activity · RM 79.90
Win-back campaign delivered
2026-07-26 · OPLUMO Outlet 7
Outlet purchase
2026-07-14 · Member activity · RM 89.30
Points credited
2026-07-02 · OPLUMO Outlet 7
Outlet purchase
2026-06-20 · Member activity · RM 98.70