Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 15225
VM0015225Membermember15225@example.test · +601110015225 · Preferred outlet: OPLUMO Outlet 11
FamilyDelivery
Consent Status
Opted In
Points Balance
762
Current loyalty balance
Lifetime Spend
RM 953
Across 7 visits
Total Visits
7
Since 2026-04-27
Average Order Value
RM 157
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
57d
2026-08-13
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
762 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-13 · OPLUMO Outlet 11
Outlet purchase
2026-08-01 · Member activity · RM 117.75
App session
2026-07-20 · OPLUMO Outlet 11
Points credited
2026-07-08 · Member activity · RM 133.45
Win-back campaign delivered
2026-06-26 · OPLUMO Outlet 11
Outlet purchase
2026-06-14 · Member activity · RM 149.15
Points credited
2026-06-02 · OPLUMO Outlet 11
Outlet purchase
2026-05-21 · Member activity · RM 164.85