Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 15170
VM0015170Goldmember15170@example.test · +601110015170 · Preferred outlet: OPLUMO Outlet 7
LunchNew Joiner
Consent Status
Opted Out
Points Balance
2,494
Current loyalty balance
Lifetime Spend
RM 3,118
Across 16 visits
Total Visits
16
Since 2025-11-28
Average Order Value
RM 174
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
45d
2026-08-25
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,494 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-25 · OPLUMO Outlet 7
Outlet purchase
2026-08-13 · Member activity · RM 130.50
App session
2026-08-01 · OPLUMO Outlet 7
Points credited
2026-07-20 · Member activity · RM 147.90
Win-back campaign delivered
2026-07-08 · OPLUMO Outlet 7
Outlet purchase
2026-06-26 · Member activity · RM 165.30
Points credited
2026-06-14 · OPLUMO Outlet 7
Outlet purchase
2026-06-02 · Member activity · RM 182.70