Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 15159
VM0015159Goldmember15159@example.test · +601110015159 · Preferred outlet: OPLUMO Outlet 13
Birthday SoonLunch
Consent Status
Opted In
Points Balance
3,188
Current loyalty balance
Lifetime Spend
RM 3,985
Across 41 visits
Total Visits
41
Since 2024-06-08
Average Order Value
RM 79
Member AOV
Preferred Outlet
OPLUMO Outlet 13
Most visited location
Last Visit
133d
2026-05-29
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
3,188 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-05-29 · OPLUMO Outlet 13
Outlet purchase
2026-05-17 · Member activity · RM 59.25
App session
2026-05-05 · OPLUMO Outlet 13
Points credited
2026-04-23 · Member activity · RM 67.15
Win-back campaign delivered
2026-04-11 · OPLUMO Outlet 13
Outlet purchase
2026-03-30 · Member activity · RM 75.05
Points credited
2026-03-18 · OPLUMO Outlet 13
Outlet purchase
2026-03-06 · Member activity · RM 82.95