Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 01515
VM0001515Membermember1515@example.test · +601110001515 · Preferred outlet: OPLUMO Outlet 3
WeekendApp User
Consent Status
Opted In
Points Balance
537
Current loyalty balance
Lifetime Spend
RM 671
Across 16 visits
Total Visits
16
Since 2025-12-09
Average Order Value
RM 53
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
34d
2026-09-05
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Member tier
Membership & rewards
Member member
537 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-05 · OPLUMO Outlet 3
Outlet purchase
2026-08-24 · Member activity · RM 39.75
App session
2026-08-12 · OPLUMO Outlet 3
Points credited
2026-07-31 · Member activity · RM 45.05
Win-back campaign delivered
2026-07-19 · OPLUMO Outlet 3
Outlet purchase
2026-07-07 · Member activity · RM 50.35
Points credited
2026-06-25 · OPLUMO Outlet 3
Outlet purchase
2026-06-13 · Member activity · RM 55.65