Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K1
Kavitha 15149
VM0015149Membermember15149@example.test · +601110015149 · Preferred outlet: OPLUMO Outlet 3
New JoinerHigh Value
Consent Status
Opted In
Points Balance
318
Current loyalty balance
Lifetime Spend
RM 398
Across 7 visits
Total Visits
7
Since 2026-03-29
Average Order Value
RM 51
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
86d
2026-07-15
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
318 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-15 · OPLUMO Outlet 3
Outlet purchase
2026-07-03 · Member activity · RM 38.25
App session
2026-06-21 · OPLUMO Outlet 3
Points credited
2026-06-09 · Member activity · RM 43.35
Win-back campaign delivered
2026-05-28 · OPLUMO Outlet 3
Outlet purchase
2026-05-16 · Member activity · RM 48.45
Points credited
2026-05-04 · OPLUMO Outlet 3
Outlet purchase
2026-04-22 · Member activity · RM 53.55